Theoretical research for decision making

When I began my theoretical research to better understand our decision making processes, I wanted to start with the most accessible element, the smallest one, the self, and then gradually broaden my exploration by bringing external factors into the equation. Yet I was met with a surprise. 

I realized that nothing is ever truly external to us, because our perception always shapes the way we see things. This inner lens profoundly influences our behavior and the actions we choose, or choose not, to take. This is why individual perception becomes the most powerful and strategic asset within any decision making process.

To explore more extraordinary insights and practical ways to make better, more effective decisions, you can discover my book here, it is available on Amazon worldwide, in Kindle and paperback editions: